In the battle between the world of real and virtual shopping, consider packaging alternatives. “Online-only” brands know it. And now formerly “bricks-and-mortar-only” brands are rapidly beginning to understand it. The “it” is properly configuring brand packaging for...
Holidays Offer Great Opportunities to Connect with Consumers through “Intelligent” Packaging
Holiday and event-themed packaging offers brands unique ways to connect with consumers all year long. We work with lots of consumer brands that have cultivated strong followings with their customers. Packaging is one of the most valuable ways to accomplish and...
Interactive IML Transforms a Package into Intelligent Packaging, Adding Value to All Stages of the Packaging Journey.
Digimarc Barcode is an invisible element of packaging artwork placed throughout an In-Mold Label (IML). It helps brands promote direct customer communication, implement product transparency initiatives, easier checkout and self-checkout, improved inventory management...
Digimarc-Enhanced In-Mold Labeling (IML) Delivers “Superpowers” for Brand Owners and Retailers.
Digimarc Barcode is an invisible element of packaging artwork. Digimarc-enhanced packaging delivers more reliable and efficient scanning by shoppers with smart phones to provide a wide range of brand content, such as how-to videos, promotion of related products, along...
Sometimes the Biggest Innovations are the Ones that Can’t be Seen
How Digimarc-enhanced IML connects consumers to a wide world of brand experiences. Many of the consumer brands we work with use In-Mold Labeling (IML) to build visual excitement on the retail shelf and create brand excitement with consumers. Typography, illustrations...
A “Return” Approach in Plastics Packaging Technology
Traditionally, recycled resins were primarily used for non-food, industrial components such as pallets, totes, trays, & larger containers. However, thanks to improved sorting methods in the recycling stream we are seeing more and more food packaging created with...
Facing the Challenge: Sustainability vs. the Bottom Line in Packaging
How CMG Plastics is working to strike the right balance for everyone. We are often asked by our customers what is the “right balance” between sustainability and the bottom line, and our response can frequently be, “It depends.” Now, while that may sound rather...
Custom Plastic Packaging: From Prototyping, Testing and Tooling to Production
Okay, so you’ve got a really cool plastic packaging design for your product – one that supports your product’s story, stands out and offers some kind of important advantage to your customers. Plus, initial cost estimates to mass produce it fit your business plan. Time...
Never Underestimate the Value of a Dynamic Supply Chain
We Hand-Pick Suppliers Who Build Top Quality Product At CMG, we know we are only as good as our supply chain. We work with a wide range of partners including mold-makers, automation suppliers, molding machine manufacturers, resin suppliers and many more. However, when...
Rapid Response: From “Yes” to Commercially Operational in 10 Days
What it takes to Execute a Quick and Efficient Mold Transfer Recently, a customer asked if we could help them with an urgent need to manufacture several of their flip-top closures. Their current vendor was having trouble keeping up with the demand and our customer...