Advancements in Custom Plastic Packaging Offer Marketers New Opportunities

Marketers understand that custom product packaging can be an important part of the overall customer experience. Smart marketers dedicate time upfront ensuring that package design supports a number of critical business goals ranging from the product’s “attract” and shelf-life to its ability to meet run-speed and cost targets.

But a marketer’s work is never done. Advancements in packaging materials and production technologies – particularly in plastic packaging – offer marketers new options for enhancing the product experience, as well as reducing costs. On top of this, consumer preferences and expectations are also changing. Consider the rapid growth in packaging made from ‘bioplastics’ – in part a response to shopper demand for more earth-friendly materials.

When it comes to packaging, marketer’s need to stay on top of changing market needs, as well as advancements in plastic packaging production and materials. Consider these possibilities and what they might mean to your customers and your business:

  • Increasing shelf-life to improve product value for consumers, or to reduce waste and costs for you
  • Increasing your packaging’s protective properties – a big plus, for instance, in the medical packaging arena
  • Improving your packaging’s attract and messaging, capitalizing on advancements in packaging “decoration” technology 
  • Offering new packaging shapes and sizes, or reducing the amount of material used in them by taking advantage of improved plastics production technologies 
  • Using less or more sustainable materials in your packaging and promoting this change
  • Working with a plastic packaging manufacturer with superior quality control processes to reduce scrap while improving packaging consistency

If you are interested in any of these possibilities for your business, please feel free to contact CMG PlasticsWe are a custom plastic packaging manufacturer focused on the food, healthcare and packaged goods industries. We offer a range of sophisticated customization capabilities, and the ability to produce custom packaging with excellent consistency at high-speed. Please contact Jens (pronounced “Yens”) Duerr at 908.218.7997 ext. 203.

New Jersey’s Latest High Speed, Thin-Walled Plastic Packaging System Open for Business

In early March CMG Plastics announced our plans to add a fully automated system for the production and printing of high-speed, thin-walled, plastic packaging to our Somerville, NJ facility. Our mission; to enhance our ability to serve the needs of regional food and beverage manufacturers in need of reliable access to custom, hi-volume package production.

With the finishing touches just completed on the installation of a Polytype high-speed, 8-color printer, and an Ilsemann robotic automation system, our mission is complete. These two systems join an up-and-running, customized Ferromatik high-speed injection molding machine to finish a fast, efficient and seamless system for package production, decorating and packing.

Are CMG’s capabilities, as well as our unique brand of responsiveness and reliability, a match for you packaging needs? We’re ready to help you find out, including offering you a tour of our facilities. To learn more contact Jens (“Yens”) Duerr at 908.218.7997.